Posted in Marketing/Business

How to Make Your Outdoor Signage More Effective

A variety of methods of illumination are available for your business’ signage. In this day and age, there are nearly endless possibilities. You can find signs that are both energy-efficient and affordable. Your partner in sign, graphics, and visual communications can help you determine which methods will work best for your business. Let’s look at […]

Posted in Marketing/Business

Creating Head Turning Business Signs

If you’re looking to create a head-turning business sign for your business, color can be a big consideration. According to a ColorFast survey, 80 percent of consumers rated color as an important factor in brand recognition. For example, McDonald’s is known for its yellow golden arches and red background, and consumers are 62 to 90% […]

Posted in Printing & Imaging

Advantages of Digital Printing

Using digital printing for marketing has many benefits, but the best way to get started is to read about some of the most popular ones. Social media has become an essential part of digital marketing strategies. This type of platform has many advantages, but it can also be expensive, so it is vital to consider […]