Posted in Marketing/Business, Printing & Embroidery

Commercial Printing Makes Effective Marketing Material

The commercial printing industry is highly competitive and comprises approximately 35,000 companies that generate $90 billion in annual revenue. While large corporations like RR Donnelley and Quebecor World own several printing presses, most of these companies only employ a handful of people, operate one production plant and have annual revenues of less than $5 million. […]

Posted in Marketing/Business

How to Make Your Outdoor Signage More Effective

A variety of methods of illumination are available for your business’ signage. In this day and age, there are nearly endless possibilities. You can find signs that are both energy-efficient and affordable. Your partner in sign, graphics, and visual communications can help you determine which methods will work best for your business. Let’s look at […]

Posted in Marketing/Business

Creating Head Turning Business Signs

If you’re looking to create a head-turning business sign for your business, color can be a big consideration. According to a ColorFast survey, 80 percent of consumers rated color as an important factor in brand recognition. For example, McDonald’s is known for its yellow golden arches and red background, and consumers are 62 to 90% […]